There is a saying in the marketing world at the moment and it is quite topical for us as an industry, the saying is: “Big Data is like teenage sex: everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it.” […]
Tag: Self-Service Reporting
Self Service versus Self Destruction
For years we have all known that there are many different parts to the BI jigsaw puzzle. Originally it was quite clear that a finance division was the clear leader when it came to driving a solution for a company. The initial work on these projects produced a static outcome that included information like a […]